Community Management

These days, one-sided presence alone online isn’t enough.

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Overview

These days, one-sided presence alone online isn’t enough. For a game to really break through to the next level, developers and publishers need to implement engaging and active two-way strategies to reach players and get the message out. Community management is the most crucial step on the road to turning a game’s audience into a thriving, self-sustained community.

Players become a community when they are not only invested in the game but in the culture of the game and everything associated with it. Community management provides players with essential tools that allow them to interact and express themselves in a digital (and sometimes physical) environment – effectively encouraging players to become de facto brand ambassadors and increasing a game’s organic reach in a digital space.

Our teams are experts in creating engaging and topical campaigns, programs, and strategies that touch on all aspects of daily online community life. From carefully curated editorial and content creation (e.g. blog and forum posts, press releases and newsletters, game updates and special events, and competitions and quizzes) our mission is to encourage players to take part and join the digital conversation. As well as being able to provide content and interactions in over 44 international languages, our teams also provide detailed evaluation reports on key community sentiment, areas of growth and trends, and feedback points that can drive future game development for the better, as well as carefully monitoring forums and online groups to help guide and facilitate a positive narrative.

We’re all too aware that community management can be very time consuming and can often distract from the development process. We specialize in managing all aspects of online community activity efficiently and creatively. At MoGi Group, we exclusively work with qualified, native-speaking community managers, moderators, translators, and multilingual copywriters in order to ensure the highest quality engagement and interaction every time. All our community managers have professional experience in the gaming industry and are big game enthusiasts themselves. The flexibility of our community management team means we’re equipped to handle projects of any scale – from an hour a day to round-the-clock engagement.

For more information about our community management services, contact our experts at MoGi Group.

Testimonials

R2Games
“It has been a pleasure to work with a professional, efficient, and friendly team like MoGi when handling challenging language pairs during the localization and QA of video games. No matter the target languages,... Read More
R2Games
R2Games
InnoGames
“Forge of Empires is an open-end, free-to-play simulation game, available in 24 different languages. Since it started its success story in 2012, we have been relying on MoGi for all our localizations. Our tasks... Read More
InnoGames
InnoGames
Phoenix One Games
“MoGi has been a great partner for us on localization for our game! They’ve been really great in accommodating rush orders and turning around projects quickly.”
Kevin Zhang Phoenix One Games
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Phoenix One Games
Phoenix One Games
Team 17
“One of MoGi’s greatest qualities is the swiftness and flexibility of their team. They make sure they understand the texts you send to them by using query logs and deliver their translation to the... Read More
Team 17
Team 17
Telltale Games
“When I first came to Telltale I was charged with attempting to find a localization company that could help bring our stories to a broader global market for our English releases. Given that we... Read More
Telltale Games
Telltale Games
Tilting Point
“MoGi has always been a valued partner for Tilting Point. Their ability to scale with our demand and maintain their quality standards has allowed us to provide a top-quality experience to users around the... Read More
Tilting Point
Tilting Point
Tripwire
“We’ve worked with MoGi on translation for a number of years – and a number of games. Apart from all the important business things like good pricing, responsiveness and so on, MoGi also understand... Read More
Tripwire
Tripwire
Webzen
“Here at Webzen Dublin we have had the pleasure to entrust MoGi with the localization for our flagship title, MU Legend. MoGi has shown great organisation and professionality, paired with incredible kindness and accessibility:... Read More
Webzen
Webzen
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